BOSS Dog Food gets tails wagging with first of its kind value pack promotion | ProMeal

BOSS Dog Food gets tails wagging with first of its kind value pack promotion

30 May 2016

Great value deals that truly deliver in this day and age are few and far between, and that’s why this innovative promotion from BOSS Dog Food is definitely not one to miss. In fact, you’d be barking if you did.

BOSS for Dogs is the first affordable locally produced premium dog nutrition and now offers pet lovers even more for their money with the launch of the limited edition BOSS Value Pack. Only BOSS for Dogs offers Peak Protection™ and complete nutrition for your fury family members at a really affordable price and with it’s new reformulated recipe dog lovers can be assured their companion is getting more nutrition for less spend. Now that’s smart value!

At BOSS we know that times can be tough, so we have launched the limited edition BOSS value pack with an incredible offer of ‘buy 5 get 1 free’ for our two new recipes; Warrior Steak (820g) and Chief’s Chicken (820g). And everyone wins!

This 6-pack wrap promotion is a unique promotion for the dog food shelves in store, proving that BOSS (and Promeal, the pet nutrition manufacturer of BOSS) is passionate about delivering more wholesome goodness for your best four-legged friend, and more value to you.  

Offering complete and balanced nutrition in modern new packaging, BOSS ensures pets the Peak Protection™ they deserve. BOSS guarantees pets Peak Protection™ which delivers 5 benefits to shoppers’ furry kids namely shiny skin and coat; strong teeth and bones; improved immunity; healthy digestion and energy. The team at BOSS have dedicated months to reformulating and improving the recipe - which is tested for quality on a daily basis by the leadership panel at BOSS.

This wholesome and nutritious pet food line recently underwent a brand refresh in 2015 as well as a dynamic packaging redesign and new product names and labels. The significance of the new crest on the can, which includes two Alsatian graphics, is a nod to the heritage of BOSS, which has always and remains dedicated to protection of pets through quality dog nutrition. The Alsatian, always having been a staple on the BOSS cans has a reputation of being “the protector” due to their strength, intelligence and trainability and now also represents ‘Peak Protection’ – ensuring all dogs get the goodness they deserve. The team is dedicated to providing pet owners who truly love their pets with a great quality product, in modern and appealing packaging and now with even more value for money with the limited edition promotion.

This limited edition promotion will be available in top end retailers and wholesale stores nationwide for a RSP of R89.99 per case, whilst stocks last.
The promotion will be on shelves from the first week of June. So don’t bark up the wrong aisle! Get to a store near you.

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